One price for the whole vehicle. €600 for the day, whether you are 2 or 7. For a group of four, that is €150 per person for a private day with your own driver.
Family estates, not tasting factories. We take you to independent, family-run wineries where you meet the people who make the wine. Tastings usually last 1 to 1.5 hours, with time for your questions.
An itinerary built for you. We plan the day around where you are staying, what you like to drink and how much you want to see. More villages, more wine, or a slower pace: you choose.
Comfort all day. You travel in a Mercedes V-Class with bottled water on board. No parking, no driving after tastings, no queues.
A local who knows every road. Your driver is an English-speaking Alsace specialist who has organised wine tours for private clients and travel agencies for years.
Licensed and insured. AlsaSmarTours is a travel agency registered with Atout France, with a financial guarantee from the APST.
About 8 hours, door to door. Every day is different: here is how a typical one unfolds.
Morning pick-up. Your driver meets you at your hotel, guesthouse or rental, in Colmar, Strasbourg or anywhere else in Alsace.
Scenic drive along the Wine Route. Vineyard hills on one side, the Vosges mountains on the other, and half-timbered villages in between.
First tasting. A family estate opens its cellar for you. You taste the great Alsace grapes, Riesling, Pinot Gris, Gewurztraminer, often alongside Crémant d’Alsace, and hear how they are made from the people who make them.
Lunch where the locals eat. We book your table in a restaurant chosen for its food, not its tour bus parking. No queues, no tourist traps.
Second and third tastings. Two more estates in the afternoon, selected according to where you are staying, your taste in wine and the driving time.
Villages on the way back. Depending on time, a stroll through a village such as Riquewihr, Kaysersberg, Eguisheim or Ribeauvillé, or a slow drive along the Wine Route.
Drop-off. Back at your accommodation, with no one having to drive.
Travelling on a Sunday? Many Alsace wineries close that day. Tell us your date: we build an itinerary with estates that are open.
€600 for the whole vehicle, for the full day. The price is the same for 2 or 7 guests.
Book online in a few minutes: a €150 deposit secures your date, and the balance is paid a few days before the tour. Free cancellation up to 48 hours before your tour. Online booking closes 5 days before the tour. For a tour less than 5 days away, or for a group of more than 7, contact us directly.
“Jerome planned a fabulous day for us. We stopped at 2 wineries, had lunch at a wonderful restaurant and visited 3 villages. Jerome had a very comfortable car and provided water and a snack. He was always on time for meet ups and was very pleasant. Highly recommend!!!”
Mary Paula N., September 2026, via WeTravel
“If you made the mistake of leaving a Sunday in Alsace as your only available day for a wine tour like I did, please book with Jerome!! Most of the wineries in the Alsace region are closed on Sundays, but he provided us with an itinerary that fit our schedule!”
Lydia D., May 2026, via WeTravel
“He curated an experience for us that took all of the stress out of traveling, and allowed us to simply savor the time we had in Alsace.”
Adelaide M., October 2026, via WeTravel
Jérôme Pierre, founder of AlsaSmarTours. Born in Champagne and Alsatian at heart, Jérôme has lived in Alsace since the 1980s and plans every itinerary himself. He knows the winemakers, the back roads and the restaurants worth the detour, and he adapts each day to the people in the car. When you book, you deal with him directly, from the first email to the drop-off.
How many people can join?
Up to 7 guests in the Mercedes V-Class. For larger groups, contact us: we arrange additional vehicles or a coach.
Where do you pick us up?
At your accommodation, anywhere in Alsace: Colmar, Strasbourg, Mulhouse, the villages of the Wine Route or a countryside guesthouse.
Can we choose the wineries?
Tell us what you like, dry whites, sweet wines, Crémant, organic or biodynamic estates, and we build the day around it. If you have a specific estate in mind, we will try to include it.
Are tastings included?
Tasting fees are paid directly at each estate. They are often waived if you buy wine.
Can we do the tour on a Sunday?
Yes. Many estates close on Sundays, so we plan the day with those that are open.
What languages do you speak?
English and French.
Can children join?
Yes, children are welcome. We provide child seats and booster seats: just tell us their ages when you book.
What is your cancellation policy?
Free cancellation up to 48 hours before your tour.
Can we ship wine home?
Yes. Shipping can be arranged with the estates, depending on the estate and your destination country. We help you organise it during the day.
Pick your date and book online, or send us your questions: we answer within 48 hours.